One of the leading smartphone makers, INFINIX Mobility Limited, has teamed up with one of Africa’s biggest act “Davido” and distinguished itself from its competitors with its tech, bold, stylish brand persona which is a perfect mixture of technology and art. This is sure to appeal to its target audience immensely and its “The future is now” mantra has also encouraged its young fans to be creative and be productively efficient in their various fields of specialization.
Born David Adedeji Adeleke, Davido’s musical career has been nothing short of amazing. From chart topping singles, awards, ground breaking records, worldwide tours to global recognition, this was yet another major milestone attained for the singer as he was all smiles today while putting pen to paper to be the new face of INFINIX Mobility Limited.
Speaking at the media unveiling, Infinix Marketing Communications Manager, Mr. Adetayo Odunowo re-echoed the brands’ innovative culture from its formative years till date. He spoke about the unveiling and Infinix commitment to continually give their budding fans what they want and when they want it.
Infinix being one of the leading smartphone makers and Davido as one of the biggest music artistes to emanate from Africa in recent times. It is no coincidence that they have come together to form a cohesive partnership.
They are both trendsetters who possess a similar fan base that are built to challenge the norm with their ideas and line of work. They are both tech savvy entities that have built their reputation on the emphasis for top notch delivery, Infinix through their smartphones and Davido through his music.
While both entities also possess an International reach that is continually expanding, this news is poised to set off a ripple effect of excitement through the minds of smartphone and music lovers. It would also lead to an expansion in the sales of Infinix smartphones within the marketplace and an increase in demand for Davido’s craft.
Infinix Mobility Limited and Davido, it is indeed a double amazing partnership; strategic and well-orchestrated.
